- Additional Details
- Format: Color, DVD-Video, NTSC
- Rating: Not Rated
- Number of Discs: 1
- Run Time: 50 Minutes
- Region: Region 1
- Aspect Ratio: 1.33:1
- Language: English
- Studio: A&E Home Video
- DVD Release Date: December 1, 1998
BIOGRAPHY profiles the unlikely pitchman who created one of the world's most successful fast food chains.
As an orphan raised by his stepfather, he loved going to restaurants, where he could see families together. He has separated his fast-food chain from the competitors by cultivating that family feeling.
Dave Thomas is one of the most unlikely and recognized pitchmen in America. But his self-deprecating commercials were vital in the turnaround of Wendy's, the hamburger chain he named after his youngest daughter. From his first restaurant job to his time as Colonel Sander's right-hand-man to TV star, BIOGRAPHY® tells Thomas' story. See how the rapid growth of Wendy's almost sank the franchise, and hear from family members what Dave is like away from the boardrooms and TV cameras.
This is the tale of a high-school dropout who proved early on that he could teach the restaurant business a thing or two.